Raising a Good Dog was built around one simple idea: help everyday dog owners raise calmer, better-trained companions through clear, honest, tested advice. If you make products, t…
Raising a Good Dog was built around one simple idea: help everyday dog owners raise calmer, better-trained companions through clear, honest, tested advice. If you make products, tools, or content for dog owners and think our audience would genuinely benefit from what you offer, we would love to hear from you. This page explains what kinds of collaborations we welcome, the standards we hold every partnership to, and exactly how to send us a proposal.
We partner with brands, agencies, product makers, and fellow creators whose work fits naturally into our core categories: puppy training, dog training, and dog furniture or DIY builds. You can get a better sense of our tone, values, and the people behind the site on our About Us page before reaching out — it helps to know who you are pitching to and whether our audience overlaps with your goals.
Collaborations that tend to work well for us include:
Every collaboration is filtered through the same editorial lens we apply to our own writing. We do not publish anything that contradicts current, responsible dog training practices, promotes punishment-based methods, or exaggerates a product's claims. Our full approach to research, fact-checking, and how we decide what makes it onto the site is outlined in our Editorial Policy, and we ask any partner to review it before submitting a pitch. If a product or message conflicts with that policy, we will say so early rather than waste anyone's time.
We also care about how content is presented to readers. Sponsored posts, affiliate links, gifted products, and paid placements are always disclosed clearly, in line with our Disclosure page and our separate Affiliate Disclaimer. This is not negotiable — transparency with our readers comes before any partnership, and any brand we work with needs to be comfortable with that.
To keep the site useful and trustworthy, we turn down collaborations that fall outside our niche entirely, promote aversive or outdated training equipment, or ask us to publish content without a disclosure when compensation or free products are involved. We are also selective about link placements; we do not accept paid links disguised as editorial content, and any outbound link needs to genuinely add value for a dog owner reading the page. If you are unsure whether your product or campaign fits, just ask — we would rather have a short conversation upfront than a mismatched post later.
If you are a trainer, behaviorist, veterinarian, or experienced DIY builder with something specific to add — a technique, a safety note, a build tip — we are open to short guest contributions or quotes credited to you. These still go through our normal editorial review, and any images used are handled according to our Image Credits practices, so please only submit material you have full rights to share.
The easiest way to start a conversation is by email. Send your pitch to [email protected] with a short, specific outline rather than a generic media kit. A good proposal usually includes:
You are also welcome to reach us through our general Contact page if email isn't convenient — either route reaches the same team, and we try to respond within a few business days. We read every proposal, even the ones we ultimately decline, so don't worry about being too small or too new to reach out.
Because our audience trusts us for safe, responsible dog training and building advice, we ask that any product samples or claims be accurate and verifiable; our general Disclaimer explains that content on this site is for informational purposes and isn't a substitute for professional veterinary or behavioral guidance, and that same standard applies to anything we publish in partnership with outside brands. If your collaboration involves community interaction, comments, or user submissions, please also take a look at our Community Guidelines, since we hold every contributor to the same respectful, dog-first standard.
We genuinely enjoy working with people who care about dogs as much as we do. If that sounds like you, send us a note — we're looking forward to hearing what you have in mind.